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Nike Air Huarache NM

Written By Mark Batista - February 11 2015

Steering away from conventional methods of footwear construction to embark down a path of innovation and risk taking, the Nike Air Huarache NM breathes new life into the storied series birthed in the early 90’s by revered designer Tinker Hatfield. Utilizing a foundational lacing system and lightweight neoprene fabrication, the natural motion enabled silhouette ventures to a monochrome black and white colorway certain to be highly visible as it pertains to street styling.

A Festive Visit To Lambs Conduit Street

Written By Dominic Apes - December 16 2014

For those who haven't yet had the chance to pop along to our Lambs Conduit Street store, we have compiled a series of photographs giving you an insight to the store. Open seven days a week: 11 til 7 (Monday - Saturday) and 12 til 5 (Sunday). We have a carefully selected range of brands and garments including Alden, Filson, Red Wing, Woolrich, Our Legacy, Barbour, Stone Island, William Fox & Sons, Hentsch Man, Todd Synder x Champion, Edwin & many more...

Trainer Picks

Written By Dominic Apes - November 25 2014

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Nike Genealogy of Innovation

Written By Sam Sherwood - August 31 2014

43 years and over 200 shoes that make up the legacy of innovation from the Beaverton HQ is condensed this short video from Nike. Breaking the complex genealogy into segments, the video begins with the humble Genesis phase that was a blueprint in 1971, followed by Reformation, Golden Years, Renaissance, and finished off with Revolution. Click play and watch the video created by London-based animation production company Golden Wolf in all it's glory.

By Sam Sherwood

Coming Soon - Nike Air Huarache “Scream Green”

Written By Sam Sherwood - August 26 2014

Originally released in 1991 this week sees the return of Tinker Hatfields most iconic creations, the "Scream Green" colourway of the Nike Air Huarache. The 2014 retro stays true to the original release with features including the green and blue neoprene sock liner, white mesh toebox and black TPU support overlay. The Nike Air Huarache “Scream Green” will be available online at +00.01 (GMT) 30th August.

By Sam Sherwood

Nike Air Huarache Light OG

Written By Sam Sherwood - August 03 2014

This season we see Nike re-introduce an iconic silhouette from the brands running innovation history - the Air Huarache Light. Back in an OG colourway the shoe features a sock like upper with navy overlays, sidewalls and heel surround whilst finished off with a white midsole and branded Nike heel pull tabs. The Nike Air Huarache Light is available in store and online now price at £89.

By Sam Sherwood

Nike Air Pegasus 83/30

Written By Sam Sherwood - July 09 2014

This season we see Nike apply their Hyperfuse technology to the iconic Air Pegasus. Hyperfuse construction fuses three different layers of material using a hot melt process, creating durability and breathability for the classic runner silhouette. The Air Pegasus also features a heel guard, contrasting laces and woven tongue branding, available in store and online now.

Words by Sam Sherwood

Nike Lunarspeed Mariah

Written By Sam Sherwood - July 02 2014

Originally released in 1980 during the height of running shoe innovation the Nike Air Mariah went down in the sportswear giants history as the first shoe to feature a air technology throughout the entire sole of the shoe. Keeping the shoes unit weight to an absolute minimum Nike used seamless uppers inspiration was drawn from its predecessor the Nike Air Eagle. This season we see the Air Mariah reiterated with Nike's Lunarlon sole system creating an ultra lightweight running shoe in an OG colourway, shop online here.

Words by Sam Sherwood

A Revolution In Air

Written By Sam Sherwood - May 28 2014

The very first piece of footwear to feature a visible Air Unit and a precursor for future iconic designs, the Air Max 1 designed by Nike CEO and founder Tinker Hatfield marked a revolution in running footwear when the shoe was released on March 26th 1987. Twenty seven years later the shoe is still as significant as it was in 1987, available in store now and online here.

Highly regarded as "The Air Max" for it's forward thinking and innovative upper design, the Air Max 95 was the first of it's kind to stray from the more familiar silhouettes of its predecessors creating a whole new take on construction and silhouette. Featuring a visible full foot Air Unit, canvas tongue loops and small swoosh the Air Max 95 is available in store now and online here.

Released just this year the Air Max 2014 is the lightest from the Air Max range, infusing engineered mesh uppers with a full length articulated tubular Air Unit for ultimate comfort and flexibility. The shoe also features a waffle pattern outsole for maximum durability and traction, Nike+ technology and a 3M reflective swoosh, available in store now and online here.

Originally known as the Air Max III the name later changed to that we know so well today, the Air Max 90. It was the first Air Max to introduce the multi port lacing system which was one of seven molded parts on the upper partition of the shoe, along with a separated midsole into front and back compartments, which allowed for an increase in stability. Considered as one of the most timeless styles to leave the Beaverton HQ you can find the Air Max 90 in store and online here.

Words by Sam Sherwood

Nike Spring '14 Roshe Arrivals

Written By Sam Sherwood - May 21 2014

Continuing with the OG silhouette Nike offer this new iteration of the Roshe in two brand new colourways for Spring '14. The Roshe combines both technical running with simplistic style, using lightweight materials such as mesh for the shoes uppers along with an EVA foam midsole for extra stability and support. View our entire Nike Spring '14 collection in store now and online here.

Words by Sam Sherwood

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