Introducing: Baxter of California
Originally one of the first grooming brands made for men only, Baxter of California was founded by Baxter Finley in Beverley Hills back in 1965 with the sole purpose to offer grooming products to the men of America which they had never seen the likes of before. The brand soon rose to notoriety and the line of simple products expanded to every toiletry a man needs, Baxter of California soon became a permanent fixture in bathrooms across the country and can still be found there today.
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